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BBC, Smak Parlour

Posted by Figure 8 Thinking in All Events, Talks | 0 comments

I was quoted in this article for the BBC.

The owners of Smak Parlour in Philadelphia have created the city’s first fashion truck

To expand their booming fashion business, the owners of the Philadelphia boutique Smak Parlour decided to take their concept on the road – literally.

Within the first few days of opening the mobile store – known in the trade as a “fashion truck” – things were going well.

Then the power went out.

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